Door de introductie van de Platinum Service Line kunnen Platinum-deelnemers nu terecht bij één telefoonnummer, waar een speciaal team voor hen klaarstaat. Deze persoonlijke service is beschikbaar voor Platinum Elite-deelnemers wereldwijd, waar zij persoonlijk over worden geïnformeerd. Hiermee verhoogt KLM het serviceniveau naar deze selecte groep reizigers.

De Platinum Service Line is bereikbaar van maandag tot en met vrijdag van 08.00 tot 20.00 uur en op zaterdag en zondag van 09.00 tot 17.30 uur.

Alle Ivory-deelnemers krijgen vanaf 1 oktober 2014 vijftig procent korting op hun eerste stuk ruimbagage bij het boeken van een KLM-ticket op een Europese bestemming. Dit kost dan 7,50 euro voor een enkele reis bij online inchecken voor de vlucht en 15 euro bij inchecken op de luchthaven. In lijn met het aanbod van de keuzemogelijkheden die KLM haar klanten biedt, kan ruimbagage ook betaald worden met Miles. Ivory-deelnemers betalen dan 1500 Miles per vlucht via Mijn Reis op klm.nl. Op deze manier blijft KLM de relatie met haar loyale klanten belonen.

Het nieuwe beleid voor Ivory-deelnemers geldt voor tickets uitgegeven op en na 1 oktober 2014.  Verder behoudt de klant altijd de keuze om met of zonder ruimbagage te reizen op Europese vluchten in Economy Class.

Voor BlueBiz-deelnemers en gecontracteerde zakelijke klanten van KLM is de betaling niet van toepassing.

Meer informatie op www.flyingblue.com.

Until 26 June, participants will have the opportunity to win a number of prizes every day, representing a value of 500 to 10,000 Miles. At the end of the game, a prize draw will be held to select the winner among the participants who successfully tracked down Mr Miles. The lucky winner will scoop up the winner’s prize of 500,000 Miles, corresponding to more than 2 round the world trips! In total, over 3 million miles will be up for grabs.

This game is open to all, both Flying Blue members and non-Flying Blue members.
 

Dive into a fun-packed universe
The illustrations by Hélène Builly combine archive images and modern graphics in an original, playful style. Each time they connect to the Mr Miles game site, participants will experience a symbolic, virtual and entertaining immersion into the world of Flying Blue and will appreciate the full diversity of this attractive programme.

The game aims to strengthen ties with programme members as well as increase Flying Blue’s reputation with the general public.

A leading programme in Europe
Flying Blue is Europe’s leading frequent flyer programme with over 21 million members. It has 35 airline members and over 100 non-airline partners. With the Flying Blue card, customers can access numerous services specially designed to make travel more enjoyable. There are four membership levels: Ivory, Silver, Gold and Platinum.

Flying Blue is the frequent flyer programme of Air France and KLM, HOP!, Tarom, Kenya Airways, Air Europa and Aircalin.

On April 25, 2013, in Washington DC, Flying Blue was awarded prizes at the Freddie Awards, the most prestigious awards ceremony which recognizes the best loyalty programs. Flying Blue won five awards for the Europe/Africa region: Best frequent flyer program of the year in the field of air transport; Best frequent flyer program for Elite members; Best frequent flyer program for using/earning Miles; Frequent flyer program with the most attractive promotions; Air France KLM-American Express: best credit card linked to a loyalty program.

More than 3 million people voted to award these prizes that reward the initiatives of Flying Blue, which is in tune to its members’ needs more than ever before.

• the amount of the fuel surcharge is now directly included in the cost of miles when purchasing award tickets for medium-haul flights. Only the airport taxes have to be paid separately.
• customers retain their Elite (Silver, Gold, Platinum) status more easily: all status miles in excess of the customer’s current card threshold level are automatically carried over from one year to the next**.

Flying Blue Store, an online store for earning and using miles
Since April 2012, the Flying Blue Store, a real online shop dedicated to Flying Blue members has been accessible on the www.flyingbluenews.com site. It notably allows:

• to purchase awards with 31 airlines and over 100 non-airline partners: Hertz, Avis, Sixt, Best Western, Hilton, UGC, resort car hire, etc. ,
• to earn miles with some one hundred partners (Amex, Accor for example) by making purchases with brands recommended by Flying Blue members which offer travel, design, art and decoration-related items such as Galeries Lafayette, Zara, Adidas, iTunes, FNAC.com, Fauchon and Lavazza,
• to benefit from promotional awards regularly published on the site. 

*including North Africa and Israel

**For e.g., a Flying Blue Silver member with 35,000 status miles at the end of the year will be able to retain his Silver status the following year thanks to his 25,000 status miles. Moreover, he will begin the year with 10,000 status miles, corresponding to his 35,000 status miles from which the 25,000 status miles required to reach Silver are deducted. Previously, he would have had to reset his status miles account. This innovation will allow each customer to attain a higher status more quickly.

Using miles to travel to New York

For Ivory customers

• 3 Paris-New York round-trips in Voyageur class entitling customers to a Paris-Nice round-trip award ticket in Voyageur class.
• 4 Paris-New York round-trips in Voyageur class entitling customers to a Paris-Barcelona round-trip award ticket in Voyageur class.
• 7 Paris-New York round-trips in Voyageur class entitling customers to a Paris-New York round-trip award ticket in Voyageur class.

For Silver customers

• 2 Paris-New York round-trips in Voyageur class entitling customers to a Paris-Nice round-trip award ticket in Voyageur class.
• 3 Paris-New York round-trips in Voyageur class entitling customers to a Paris-Barcelona round-trip award ticket in Voyageur class.
• 5 Paris-New York round-trips in Voyageur class entitling customers to a Paris-New York round-trip award ticket in Voyageur class.

For Gold customers

• 2 Paris-New York round-trips in Voyageur class entitling customers to a Paris-Nice or Paris-Barcelona round-trip award ticket in Voyageur class.
• 4 Paris-New York round-trips in Voyageur class entitling customers to a Paris-New York round-trip award ticket in Voyageur class.

For Platinum customers

• 1 Paris-New York round-trip in Business class entitling customers to a Paris-Barcelona or Paris-Nice round-trip award ticket in Voyageur class.
• 2 Paris-New York round-trips in Business class entitling customers to a Paris-New York round-trip award ticket in Voyageur class.

A miles calculator is available on the site to calculate the number of award miles required for a specific flight.

Flying Blue in figures

• Europe’s leading frequent flyer programme with 21 million members in 2012
• 2/3 of members are international
• Miles are valid for life providing that customers travel once every twenty months or pay for their purchases with the Flying Blue American Express card
• Award tickets represent on average 4% of available capacity, i.e. 13 Airbus A380s per day.
• 31 airlines and over 100 non-airline partners.
• Four levels: Ivory, Silver, Gold and Platinum.

Flying Blue is the frequent flyer programme of Air France and KLM, Tarom, Kenya Airways, Air Europa and Air Calin.

“Met SkyPriority bieden we onze meest trouwe passagiers een verbeterde reiservaring. Het vliegen is van begin tot einde, van de incheckbalie tot de bagageband, nu nog sneller en eenvoudiger. We kunnen de SkyTeam klant nu een nog betere en consistenter product bieden”, zegt Erik Varwijk, managing director KLM.

Reizigers zien aan hun boarding pass met de indicatie “SkyPriority” of ze in aanmerking komen voor deze speciale service. Vanaf het inchecken tot vertrek, volgt de klant de borden met het speciale rode SkyPriority-label. Zo heeft de klant onder andere voorrang bij het inchecken, de bagageafgifte, en –afhandeling en bij het boarden. Daarnaast is het ook voor het luchthavenpersoneel eenvoudiger om SkyPriority-klanten te assisteren.

SkyTeam is de eerste luchtvaartalliantie die priorityservices consistent op wereldwijde  schaal aanbiedt, waarbij alle aangesloten airlines deelnemen. De SkyTeam luchtvaartmaatschappijen hebben ieder hun eigen implementatiedatum en introductieperiode vastgesteld. Enkele van de eerste luchthavens waar SkyPriority wordt geïntroduceerd zijn Parijs Charles de Gaulle (ook per vandaag), Atlanta, Guangzhou, Nairobi, Shanghai en Taipei.